Nowadays, the economic health of the world is in a bad shape for most non-profit organizations. Even the big and stable companies in the world are already on the brink of bankruptcy. We can never deny that economic recession is very visible in the world today. In connection to this, fundraising organizers are now learning to not only how to survive difficult financial times, but also how to thrive to the never-ending cycle of these recessions. In this article I am going to discuss how to organize fundraising for school events in times of financial hardships.
But what is a fundraising network? Most people don’t know what fundraiser network is; even to veteran unique fundraising event organizers. This kind of network is simply a group of people who committed to help raise funds in behalf of an organization, charity or social group. These networks include finance committees, professional fundraising groups and development committees.
One of the key factors to be successful in your fundraising project is uniqueness. But it will make the job easier if you do what others are doing. This way, you are assured that customers will show up much like the others as expected, WRONG. Copying the ideas of others will not make your customers interested in your offers instead they will loose interest as well as the risk of having competition with other fundraising events. You will end up losing in the end since there is a high chance that your customers will not participate in your fundraising event.
Let them know that regardless of the financial downturn that is happening, your organization is still actively pursuing your goals and objectives. Make sure to remind them about the good experiences and relationship that you had in supporting each other. Even if they won’t be able to provide you with the level of support they once did, most of them will still continue to support you if you stay connected to them.
How can you effectively set-up your own fundraising network? This is where it gets a litter tricky. Since you’ll be talking to people most of the time, you need to make sure that you can encourage them to help you in your efforts. You need to learn how to effectively converse and convince people to take part in your network.
The first thing to do in building your first network is calling your own contacts, just like what you would do if you are asking them for donations and financial assistance; but instead of money, ask them to join your growing group of network members.
You need to make sure that your funds are still growing even though at a slow pace. This is not the time to launch an expensive fundraising event which will cripple your fundraising finances dramatically. Focus is slowly building your fundraising network, volunteer teams, sponsors and supporters.
Also ensure them that joining your network will guarantee them a leadership role in your fundraising committee. You can offer your members with benefit packages so that they have something to look forward to. These benefits can include event tickets, free seminars with community managers, recognition in your own organization or whatever your connections can manage. Knowing a lot of connections can make your fundraising event successful so make sure to effectively build them to your advantage.
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