You probably know, or have been to one of your community’s car wash fundraisers. And it’s all very simple – you just need some eye-catching signs, a nice location with considerable vehicular volume and volunteers willing and able to help.
You can put a car wash fundraiser together on short notice, but they work best with a little planning. Here are some tips for beginners.
To Do List
The main road, first and foremost, should be in front of your chosen location. The area has to have good access to water. Assemble a supply list, hoses, buckets, wash towels, dry towels and squeegees. Assign each volunteer an item from the supplies list. Use poster paints in contrasting colors to create your signs – about eight to ten poster boards. Schedule your volunteers in shifts of two hours. Promote your event well in advance if possible.
Your How To List
Your entire group should be subdivided into four teams – the Promotion, Sales, Wash and Dry teams. It is up to the Promotion team to entice new clients with signs. Sales team explains offer (use a flyer for quick info) and up-sells clients. Wash team soaps, scrubs, and rinses each car. Finally, the Dry team would dry the car, get the excess water off and do the tires. Have at least two lines so you can wash two or more cars at once. Wash cars for six to eight hours (Saturday 9:00 to 3:00 is preferable.)
The weather would play a large part in your fundraiser’s success. If you can wash 12 cars an hour (one every 10 minutes in each line), you can raise $500-$1000 in one day.
When creating your promotional materials, remember to include a simple yet sincere flyer that states the price – and more importantly, the reason for raising funds. You can even offer some extra services such as providing high-gloss tire treatment or vacuuming interiors for an additional fee. Success Tips For Your car Wash Fundraiser
Location, with a capital L and sugar on top. Sell car wash fundraiser tickets in advance. Create flyers that emphasize the good cause of your event. Your prices should be large enough even for Stevie Wonder to read – well, maybe an exaggeration, but make the price listing as clear as possible with large, bold font. Up-sell value added services. Join forces with another group should you expect a low turnout. And don’t forget the cherry on top – use tactics like offering a free kid’s meal for a family‘s next dinner at a certain restaurant.
Or you can organize a free car wash and advertise it, asking for donations instead of customers paying for tickets. Often, this can raise more cash than stating a specific price, because people will see a group of volunteers working hard and having a good time, and may part with their money more easily.
Last, But Not The Least…
Nobody likes a boring event, so do what you could to keep things upbeat and exciting for your customers. Keep the music bouncy. stock up on the munchies and non-alcoholic beverages to increase the energy level.
Follow safety precautions. Your volunteers should be asked to direct traffic and not just hand out flyers and wash cars.
If you have time, get your car wash fundraiser some publicity coverage in the local newspaper, or by posting signs a day or two in advance.
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